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Ladflov

Ladflov is our own web app for companies that work in the field: quotes, site records and progress billing in one place. We built the brand, the product and the website.

Services

BrandingWeb App

The product

Drilling, geotechnical and survey teams used to run the job in three places: quotes in Word, field records on paper or WhatsApp, and progress billing in Excel at the end of the month. Ladflov joins them up. A quote is sent as a link, the client approves it online and it turns into a project; every borehole, line or test logged on site flows into delivery certificates and then into the progress billing, without typing anything twice.

Ladflov quote pipeline on desktop and field screen on a phone

Quotes and reports

Quotes move through a board from draft to approval. The client opens a clean quote page, picks optional items, switches currency and approves with one click, and every view is tracked. Reports show the win rate, open value and decision time at a glance.

Ladflov client quote preview and reports

From the field to billing

Field crews get a phone screen that shows only the work assigned to them, without prices: they log depth, chainage, photos and location, and the manager approves. Approved records go into certificates and billings, and the project’s physical progress updates on its own.

Ladflov project work programme, certificates and progress billing

Brand and website

The mark is a bold L shaped like a set square, the engineer’s measuring tool, with a custom wordmark whose joined “fl” stands for work flowing from one step to the next. We designed the logo, the colour system and the website at ladflov.com, built on Ladom UI.

Ladflov website on desktop and mobile

Brand identity

The identity rests on one measured shape. The set square is drawn on a 64-unit grid with both ends cut at 45°. It sits inside a rounded badge for app icons, works in a single colour on black, white and green, and reads as well in a 16 px favicon as on a billboard at a site entrance.

Construction drawing of the Ladflov mark, badge and wordmark
Ladflov logo on black, white and green
Ladflov badge in 3D
Close-up of the set-square mark in 3D
Ladflov billboard on a construction site

Brand film

A short film that walks through the mark, the colours and the type.

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